- Business class has become more luxurious, leading some airlines to move away from long-haul first class.
- Premium economy class now fills the void that business class was originally designed to address.
- For travelers, these changes could mean better options at different price points.
When KLM launched its new Premium Comfort cabin this summer, even airline executives on the inaugural flight admitted it was a long time.
“We’re a little late in product development,” Boet Kreiken, the airline’s executive vice president for customer experience, said in an interview over the Atlantic. “The market has changed.”